Case Study

Building a Digital Foundation for Growing General Contractor Brand

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Client

Pride Property Services

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location

Denver, Colorado

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Services Included

Branding, Website Design

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Link

pride-ps.com

Client Testimonial

I own Pride Property Services and I have used Cahoots Creative for many different projects, including an update of an outdated and weak logo. Cahoots did an amazing job! They took my thoughts and ideas and came up with the perfect logo that represents me and my business! I recommend Cahoots for all of your design needs! Trust me, you will not be disappointed.

CJ G.

Owner, Pride Property Services

About

Pride Property Services is a residential remodeling company dedicated to transforming houses into dream homes.

Based Denver, Colorado, they specialize in a range of services, from kitchen and bathroom renovations to full-scale home remodels. While Pride Property Services possessed a strong portfolio of completed projects and a reputation for quality craftsmanship, they lacked a cohesive brand identity and a strong online presence. This limited their ability to attract new clients and effectively showcase their expertise in the increasingly digital landscape.

The Ask

Pride Property Services engaged Cahoots Creative to develop a comprehensive branding and website strategy that would:

Improve their brand identity: This included tweaking a logo they already, improving overall visual aesthetic that would reflect the company’s commitment to quality, craftsmanship, and personalized service.

Develop a professional and user-friendly website: The website needed to showcase their services, highlight past projects with compelling visuals, and provide potential clients with an easy way to contact them and request quotes.

Establish a strong online presence: The overall goal was to increase Pride Property Services’ visibility in the local market and generate more qualified leads.

The Approach

Our team adopted a collaborative and strategic approach, working closely with Pride Property Services to understand their business, target audience, and aspirations. Our process included:

Logo redesign

Cahoots Creative revitalized the current logo and captured the essence of their brand. This resonated with their target market and effectively communicated their commitment to their customer base.

content strategy and copywriting

We developed a content strategy focused on showcasing Pride Property Services’ expertise and building trust with potential clients. This included crafting compelling website copy that highlighted their craftsmanship, attention to detail, and commitment to client satisfaction. We also incorporated client testimonials and before-and-after project photos to further demonstrate their capabilities.<

Website Design and Development

We designed and developed a responsive website that was both visually appealing and user-friendly. The website featured high-quality images of completed projects, categorized by service type, showcasing the breadth and quality of their work. We incorporated clear calls to action, including contact forms and prominent phone numbers, to facilitate easy communication for potential clients. The website was also optimized for search engines (SEO) to improve its visibility in local search results.

Results

The comprehensive branding and website strategy we developed for Pride Property Services has produced significant positive outcomes:

Enhanced Brand Recognition: The new logo and brand identity have created a strong and consistent visual presence for Pride Property Services, making them easily identifiable in the local market.
Increased Website Traffic: The user-friendly website and SEO optimization have resulted in a substantial increase in website traffic, attracting more potential clients to their online platform.
Improved Lead Generation: The clear calls to action and easy-to-navigate website have led to a significant increase in qualified leads and inquiries from homeowners interested in remodeling services.
Stronger Online Presence: The website has established Pride Property Services as a credible and reputable remodeling company in the digital space, enhancing their visibility and reach within the local community.
Business Growth: As a direct result of the improved branding and online presence, Pride Property Services has experienced business growth and an expansion of their client base.

The partnership between our agency and Pride Property Services has been a successful collaboration, resulting in a strong and cohesive brand identity and a powerful online platform that has empowered them to achieve their business goals and transform more homes.

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